When the sun finally makes an appearance in Britain, one thing’s for certain – barbecues come out in full force.
Customers start flocking to butchers in search of the tastiest cuts, the boldest summer meat flavours, and quick, no-fuss options that make entertaining easy.
For butchers, it’s the prime time of year to stand out, but it takes more than just great-quality meat to capture attention.
Flavour matters, and that’s exactly where PFM’s must-have marinades come into play.
Whether you’re looking for a smoky meat glaze, a bold vacuum marinade, or something that suits everyday grilling, our curated selection of BBQ marinades UK customers adore will help your counter shine – and sell out – all summer long. In this article, we’ll walk you through some of our top picks and show you how to make the most of them in your butchery.
Marinades are about more than taste. A good butcher’s marinade transforms an ordinary cut into a meal idea, and for customers, that’s incredibly valuable.
A marinated piece of meat is more visually appealing and often perceived as higher quality, especially when garnished and presented well. It also adds weight, helping to improve margins, and gives customers the confidence to cook something that looks restaurant-ready.
From zesty chicken thighs to sticky ribs and peppered steaks, a great marinade simplifies dinner decisions and helps busy shoppers feel like they’re serving something special.
That’s the secret to selling more meat during the summer rush.
At PFM Plus, we’re proud to offer a range of trusted butcher marinades, carefully selected for quality, consistency, and customer appeal. One of our seasonal bestsellers is the AVO Lafiness Tex Mex Marinade, which delivers a punchy yet balanced mix of paprika, cumin, garlic, and a hint of chilli. It’s just spicy enough to satisfy those who like bold flavours without being overpowering. This marinade is brilliant on chicken wings, pork ribs, or beef strips. For a creative touch, try serving it with a side of sour cream and lime wedges for a Mexican street-food experience.
Next up is the AVO Lafiness Honey & Mustard Marinade, a dependable favourite for those who enjoy something sweet and mild. This glossy golden glaze looks fantastic on the counter and delivers a gentle, familiar flavour that’s loved by kids and adults alike. It pairs perfectly with sausages, chicken breasts, or boneless pork chops. For an eye-catching ready-to-cook option, skewer marinated pork chunks with slices of apple and display them in foil trays – ideal for family BBQs.
For something a little more adventurous, the AVO Lafiness Chimichurri Marinade is inspired by Argentinian barbecue flavours. It’s fresh and herbaceous, combining parsley, garlic, and vinegar for a bright, zesty finish. This one works brilliantly with lamb cutlets, beef steaks, or even chicken thighs. Vacuum-packed lamb leg steaks marinated in Chimichurri look fantastic on display and are ideal for customers who want something prepped and ready to grill.
Vacuum marinating isn’t just for convenience – it’s a fantastic way to maximise flavour, consistency, and presentation.
By sealing meat with marinade under vacuum, you help the flavours absorb more quickly and evenly, reducing prep time and waste.
The sealed packaging also extends the shelf life and keeps your counter looking tidy and professional.
Using vacuum marinade techniques is ideal if you’re creating ready-to-cook meal solutions. With the help of our heavy-duty vacuum pouches and labelling supplies, you can put together attractive retail packs that stand out and reduce hands-on time for both you and the customer.
It’s a win-win.
In the world of modern butchery, marinades do more than season meat—they elevate the entire shopping experience. They allow customers to try new flavours, inspire them to cook something special, and save them time.
For the butcher, they improve profit margins, reduce waste, and make your display look more appealing.
Stock up on BBQ marinades UK customers truly enjoy, embracing trending summer meat flavours, and using clever packaging techniques like vacuum marinating or attractive meat glaze finishes, you’ll not only boost summer sales—you’ll build long-term loyalty from customers who keep coming back for something new.
Ready to Top Up Your Marinade Stock?
Shop our full range of butcher marinades, sauces, packaging, and BBQ-ready products at www.https://https://pfmplus.co.uk/wp-content/uploads/2025/01/Straingt-Boning-F-Dick-Knives-1.png.co.uk/wp-content/uploads/2022/10/iStock-154962260-compress-1.jpg.co.uk.
Whether you’re prepping for a sunny Saturday rush or planning your next seasonal display, we’ve got everything you need to help your business thrive.
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