Product Launch and Big Savings! Two New Flavours You Need to Try from AVO & Arthur Pipkins!

Something exciting is happening in the world of butchery – and we’re here to make sure you don’t miss it. Whether you’re a seasoned butcher, a food retailer, or simply someone passionate about quality ingredients and customer experience, there’s nothing quite like the thrill of discovering a new flavour that gets people talking.

At PFM Plus, we’re proud to introduce two brand-new product launches from trusted names in the industry: the AVO Lafiness Soy & Sesame Marinade and the Arthur Pipkins Sriracha Honey Sausage Mix. These modern, flavour-forward additions are designed to boost your counter display, draw customer interest, and add something fresh and exciting to your summer offering.

Best of all, they’re now available with special launch savings, so there’s never been a better time to stock up.

Let’s take a closer look at why these two new arrivals are set to become your go-to butchery favourites this season.

Why New Flavours Matter in Your Counter Display

Consumers today are more flavour-conscious and food-curious than ever.

With the influence of social media, TV cooking shows, and global cuisine becoming more mainstream, customers expect their local butchers to offer variety, originality, and inspiration.

A new sausage mix or marinade does more than introduce a different taste – it refreshes your counter, sparks conversation, and encourages repeat visits.

New flavours help to differentiate your offering from the supermarket shelf. They also give you a reason to shout about something new online, introduce bundle deals, or add value to slow-moving cuts by giving them a tasty twist.

Best of all, you can deliver all this without overhauling your prep process or increasing labour – it’s a simple way to innovate without disruption.

AVO Lafiness Soy & Sesame Marinade: An Umami-Rich Crowd-Pleaser

If you’re familiar with the AVO Lafiness range, you already know how reliable and visually appealing these marinades are. But the new Soy & Sesame flavour takes things to a whole new level.

Rich in umami and subtly sweet with toasted sesame notes, this marinade is inspired by classic Asian cuisine but tailored for broad appeal – making it both flavourful and family-friendly. It’s ready to use straight from the tub and oil-based for even coverage and a glossy finish. It contains no artificial ingredients, so it aligns with the clean-label demands of many modern shoppers.

You’ll find it incredibly versatile too – use it with stir-fry pork strips, chicken thighs, or beef flank steaks. It’s just as effective for grilling as it is in oven-ready trays or even as part of a ready-meal range.

Arthur Pipkins Sriracha Honey Sausage Mix: Sweet Heat That Sells

If you’re looking for a sausage mix that offers something different but still broadly appealing, look no further than the new Arthur Pipkins Sriracha Honey blend.

This mix combines a warm, chilli-driven heat with a mellow honey sweetness, creating a balanced, sticky flavour profile that suits a range of meats. It’s got just enough kick to excite adventurous eaters, without putting off the more cautious ones.

True to the Arthur Pipkins brand, this mix is free from artificial colours and preservatives, easy to use, and produces sausages with a great texture and consistent finish. It works beautifully with pork or chicken and lends itself well to BBQ trays, breakfast packs, or summer bundles.

Sriracha Honey sausages are perfect for grilling and ideal for positioning as part of a seasonal barbecue selection.

They’re also excellent in wraps, sliced into pasta dishes, or served hot-dog style with crunchy slaw and a dash of mayo – a modern, street-food-style twist that’s sure to impress customers looking for something a bit different.

Turning New Products Into Fast Sellers

Adding something new to your counter is only part of our strategy – how you present and promote it makes all the difference.

Sampling is another powerful sales tool. If you’re able to cook a small batch and offer tasters, even once or twice a week, you’ll create instant demand.

These new flavours are guaranteed to turn heads – a quick taste is often all it takes to convert interest into a sale.

Both the AVO Lafiness Soy & Sesame Marinade and the Arthur Pipkins Sriracha Honey Sausage Mix are available now at PFM Plus. As part of our current product launch campaign, we’re offering great-value pricing, making it easier than ever to bring something fresh to your recipes!

BUY 2 OR MORE MARINADES AND SAVE!

Whether you’re refreshing your weekly prep routine, planning for the weekend BBQ rush, or just want to add something bold and exciting to your summer range, these two new products are well worth a try– easy to use, reliable in performance, and bursting with flavour.

Fresh Flavours

These new launches aren’t just about keeping up with trends – they’re about setting your counter apart, showing your creativity, and giving your customers a reason to come back again and again.

Whether you’re looking to add a premium skewer, a gourmet sausage, or just shake up your display with some colour and flair, these two additions tick all the boxes.

Explore our full range, discover launch savings, and make your counter the one customers talk about this summer.

Browse and order online today at www.https://https://pfmplus.co.uk/wp-content/uploads/2025/01/Straingt-Boning-F-Dick-Knives-1.png.co.uk/wp-content/uploads/2022/10/iStock-154962260-compress-1.jpg.co.uk – big savings, bold flavours, and butcher-friendly solutions ready to go.